|Website Promotion Information & Articles|
Advertising Sucks! Long Live The Web!
How much does an advert in Yellow Pages cost? How many enquiries would you expect to get back for that investment each day? 1? 10? 100?
What about an ad in the local newspaper or a trade publication? They don't come cheap. When was the last time you heard an advertising salesman say:
"If you're not happy with the volume of responses and sales you get from the ad I will give you your money back."
How many times have you heard an ad salesman say:
"I will tell you exactly how many people view your advertisement, how long they read it for and which ad they were looking at before they starting reading your ad. You can use this to work out the profile of your potential customers."
Hardly likely is it? Yet this is the kind of information that you can get your hands on via your website.
Expensive is a dirty word. Nothing is about cost - everything is about value. Having a great profile on the web can not only bring you more customers and sales but it can boost the perceived size and stature of your company.
As a business owner of course you want to see your website at the top of the search engines - everyone wants to be higher than their competitors - what value would you put on this?
Imagine placing an ad in a magazine and asking the salesperson:
"Can you guarantee me more sales? Will you give me my money back if people read the ad but don't buy my product?"
It just wouldn't happen. And yet there is a lot of scepticism surrounding the web - I come across it every single day.
"Mike, we've had our fingers burned in the past and though I like what you're saying how do I know you're not one of the cowboys?"
Ultimately nobody will ever buy anything from anybody unless buyer confidence is establsihed - no matter what is being sold. And the only way to establish buyer confidence is to develop a lasting relationship built on trust, two-way communication and transparency of information.
I don't believe that website marketing is, or should be, a black art. I don't believe that copywriting or accounting are black arts. They are all just things that, if you want done right, you need to get the professionals in to do.
Want to know what people are looking for on the web? Visit the following link and type in words related to your business and this nifty tool will give you an indication of what phrases people are typing into search engines to find the products and services you provide. Cool eh?
[You have my permission to use this article in your newsletter, on your website or anywhere else for that matter as long as it remains unedited and includes the resource box at the bottom.]
About The Author
You can get free access to lots more of my articles plus a Free Bonus Special Report "How To Turn Your Website Into A Customer Magnet" worth a value of £47 ($85) here: http://www.magnet4web.com/website_services/?page=freeguide
Top 10 Reasons Why I Reject Article Submissions
Each week I receive dozens of article submissions to my websites from aspiring authors, website owners, and entrepreneurs. Unfortunately, I can only use a small fraction of the articles I receive because the writers are making one of the crucial mistakes listed below.
Website Promotion - Writing Articles Generates Traffic Four Different Ways
Writing articles and submitting them to free content sites is a great way to promote your Website at no cost. This technique generates traffic for your Website in at least four different ways.
Signatures -- The Long and Short of It
What is the accepted standard for signatures? Who sets these standards? The signatures in question are those blurbs that we include after the body of our main message content in our emails for the purpose of identification and contacts.I'm really not referring to signatures in the respect that Usenet Newsgroups see them.
Dont Put All Your Promotion Eggs In The SEO Basket
One of the most frequent questions I get asked by my clients is "What is the best way to promote my site?" If a brand new webmaster asks me that question then I will take as much time as I can possibly muster to answer their request, before they learn about and put on the SEO and ranking blinkers so many webmasters wear with pride.Allow me now to state the obvious, the success of any website is in direct proportion to the amount of visitors it receives.
Website Promotion: 10 Electrifying Tactics To Boost Your Profits
Is your business lagging behind?Are you frustrated?Cheer up.Here are 10 electrifying website promotion tacticsto boost your profits:1.
Get Thousands Of Clicks To Your Website For Free
Do you want to advertise about your website?Wait and have a look here. Don't just start spending money on advertising because there is a very effective way to increase traffic on your website and the important thing is it's free.
DMOZ Editors - Does Absolute Power Corrupt Absolutely?
DMOZ editors are supposed to be professionals in the category that they choose to edit and review. They are also supposed to have high standards when it comes to giving the general public quality websites with content that pertains to the category in which they are editing.
Website Promotion: 10 Power Secrets To Keep Your Profits Rolling
Here are 10 power secrets to help your website promotion and keep your profit rolling:1. Give people a free online utility.
Make That Website Visitor Stick Around: Youve Got 30 Seconds!
Yes indeed, that's all you've got, 30 seconds to make your website visitors decide to stick around..
Marketing Your Web Site the Right Way is a Worthwhile Investment
I admit it, I have a problem. I'm a control freak and I like to do things myself because "I'll do it right and save money at the same time".
Website Promotion: 10 Reasons Why People Dont Visit Your Web Site
If you are not getting traffic at your website and wondering what is the problem, here are a few reasons:1. You don't offer free original content.
Streamline Your Training Costs with Streaming Media
Streaming Media?now a well accepted Internet technology. Yet streaming is still not being widely utilized by members of corporate training staffs.
Why You Should Learn HTML
Do you have a website or are you planning on creating a website in the near future? You owe it to yourself to at least learn some basic HTML (HyperText Mark-up Language). Even if someone else is creating and maintaining your website there are some basics you should know.
Converting Web Site Home Buyers to First Contacts
According the National Association of Realtors(R) ("NAR") surveys completed between 1999 and 2003, 66 percent of all home buyers stick with the first real estate agent they contact. The number one reason stated was that buyers perceive all real estate agents to be the same.
4 Steps to a Robot's Tea Party
Creating a new website is only the first stage in what is a long, arduous process to internet success. Millions of new websites, many of them intended to be commercial, are created every year and then????nothing happens.
Your Internet Marketing - What It Could Be Missing
How would like to have an email list of thousandsof people who are looking to buy products relatedto your website. Do you think could make moneywith that list? Of course you could.
Google Gives Web Page History More Importance
The Google patent application submitted in March, 2005 has generated a good deal of debate among search engine optimization experts. The patent document contains many general suggestions about the direction Google wants to move their search criteria and ranking techniques in the near future.
A New Twist To The Signature File Idea
After the incredible success of Hotmail.com, the use of signature files on all outgoing e-mail accounts has been a common method of web promotion.
How To Acquire One Way Inbound Links
How can one get a good ranking in the major search engines ? This is a question, I'm sure, agitates the minds of every newbie as well as professional webmaster. Even those that are doing well are fighting to keep their place.
Write It and They Will Come
Write it, offer it for free on your site and they will come. Yeah right and then you woke up.
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