|Website Promotion Information & Articles|
How To Use Banner Ads Effectively
It's no big secret that banner ads have become less effective than text links over the years. This phenomenon is called "banner blindness". Banners were so ubiquitous in the early years of the Internet that users simply began to ignore them.
So what did many advertisers do to combat banner blindness? They made their banners harder to ignore by causing them to flash, rotate, jump around, and all sorts of other annoying tricks.
This of course led most users to like banners even less!
Does this mean that banner ads are useless? No, not at all!
There are several things that you can do to make your banner campaigns more effective. First of all, ensure that each of your banners is pleasant to look at and blends in well with the web page it's displayed on. Match up the design and color scheme with those of the site.
This means you'll need to create a customized banner for each and every site you advertise on, but the results will most definitely make the extra effort and expense well worth it!
You also need to place your banners on relevant pages (not just relevant sites). For example, a banner ad for a logo design service will convert much better on an article page about web design than on a page about dog grooming.
Another technique that works extremely well is making your banners look just like regular text links. Here's how to do it:
1 - Create a normal text link for your offer that is designed to fill up the space used by a regular 468x60 banner.
2 - Upload a blank page with the text link on it to your website and view it in your web browser.
3 - Press the "Print Screen" button (Prt Scr).
4 - Load the Windows Paint application and click "Edit", and then "Paste". You'll see a screenshot of your new web page with nothing on it except for the text link.
5 - Click "File", and then "Save As". Save the image as a JPEG.
6 - Load the saved JPEG image into any photo editing program, then crop it to 468x60 pixels. You now have a standard 468x60 banner that looks just like a normal text link!
About The Author
Rick Rouse is the owner of RLROUSE Directory & Informational Resources, one of the fastest growing Directories on the web. Visit http://www.rlrouse.com and submit your URL!
Getting Inbound Links is as Easy as 1-2-3
Your success on the internet is directly related to how many other sites are linking back to yours. The goal of every webmaster is to get more inbound links.
One In A Million - Make Your Site Stand Out
"One in a million". What do I mean by that? Well, for those of you who have dabbled in internet businesses such as affiliate programs and network marketing businesses, you would know that these programs generally provide an entire website for you to market their program.
Criteria For Selecting Good Directories!
Directories are the best means for getting related links and targeted traffic. There are a huge number of directory sites present all over the world.
The Power of Testimonials - Unleash the Marketing Prowess of Credibility
Creating a sense of credibility for your product and website is very important and if you are successful at it then you will increase your sales by boosting the number of customers you receive. If people do not believe in your product then you can forget them ever purchasing from you because who buys products they don't believe actually work? Now that you know you need to give yourself credibility, you need to think of ways to go about doing that.
How To Acquire One Way Inbound Links
How can one get a good ranking in the major search engines ? This is a question, I'm sure, agitates the minds of every newbie as well as professional webmaster. Even those that are doing well are fighting to keep their place.
6 Ways to Keep Them Coming Back
It is estimated that it can take the average consumer 5-7 times to see a product they like before purchasing. So with that in mind, how do you get your website visitors to come back to your site so they can see your product again?Jay Conrad Levinson, author of Guerrilla Marketing said, "Content is king.
How To Get Valuable Feedback From Your Customers
You can learn many things you didn't know about your business by getting valuable feedback from your customers. Your customers may buy your main product just to get the free gifts.
The 7 Habits of a Successful Web-Marketing Plan
What is web-marketing? Why does your business need it?The best web site and the best web-marketing strategy will not reap the highest possible results, if they are not tightly integrated. Not only do you need a well-designed web site with relevant content and user-friendly navigation, but your site needs to be found by your target audience (prospect customers).
Free Web Site Traffic - 4 Keys to Website Promotion
Web site traffic promotion on the cheap is labor intensive but quickly mastered if you know where to start. Free web site traffic doesn't mean massive submission to search engines or traffic exchanges.
How to Write Effective Web Copy
Writing effective web copy begins with an understanding ofwhat the goals of your web site are. Are you trying to getyour visitors to purchase something or have them sign upfor your newsletter? Remember you are trying to get someoneyou can't see and have never met take a step towardsbuilding a relationship with you or your company.
What's in a Name?
Behind every good web page are codes only the search engines read. These codes help the search engines match your page with requests from their searchers.
How to Make Your Website Sticky!
Five Nifty Ways to Make Your Site Sticky!'Stickiness' is one of the most overlooked aspects of sitepromotion. Webmasters, jump thru hoops to optimize theirsites for the search engines, work like mad to find the right keywords, and double over backwards to build links.
Kick-Off Your Web Traffic Virus!
Have you noticed lately how savvy webmasters are usingsimple, content-rich articles to pull-in more targeted*traffic* to their Web Site audience without spendinga dime on promotion or advertising?It's a fact: content is KING on the Internet. Heavytraffic Web Sites and BIG Newsletter directoriesare on the lookout for FRESH, original content inthe form of articles, interviews, news and reviews.
Marketing Your Website
Market my website? Why should I have to spend time and money marketing my website? It's supposed to be marketing my business!!!That's how so many business owners feel, they spend a bit of money on their website design and then sit, doing nothing, waiting in vain for it to start paying dividends and bringing in the customers.It's very simple really, nobody is going to come to your new site if they don't know about it - if they don't see mention of it, a link to it or aren't recommended it.
How are Directories Different from Search Engines?
Directories are important to your ranking and success with Search Engines. In a nutshell, search engines are completely automated and usually there is no need to submit.
Marketing Your Business: Our Top Eight Tips
How to market your business? It needs your continual effort. You need keep learning and practicing to find out where your real customers are and how to target them effectively.
How to Get Hundreds of Links to Your Site
If you are website owner and you have begun exchanging links, you know how time consuming -- and time-wasting -- it can be. On the other hand, you don't want to give up on the process because you might actually unearth the occasional valuable link partner.
5 Cheap Ways to Promote Your Website Offline
We get so caught up with internet marketing and "web building" that most of us tend to forget the "olden days" of marketing; offline marketing. Years ago, the web did not exist, yet, people still made millions!Why is it that all of a sudden most of us think that offline marketing is not worth the investment? If anything, the lesser the people that promote offline, the more the opportunity for you to slide in.
Ten Reasons Why People Dont Buy From You
Here's ten simple yet POWERFUL ideas for you to reflect on. This will help you adjust your marketing strategies.
Web Site Promotion-Advertising Your Website For Profits
Making money with your web site is the dream and goal of millions of webmasters all over the internet including myself. In order to reach this goal you need a variety of web site promotions running all at the same time.
|Website Promotion Info Home | Website Promotion Site Map | FEATURED Our Candy Wrapper Software|
|© 2002 - 2006 Wrapcandy.com All rights reserved|