|Website Promotion Information & Articles|
Reciprocal Link versus Value Exchange
Most webmasters are familiar with the concept of reciprocal linking. Reciprocal linking is the exchange of links between webmasters with the hope of improving their site ranking with the search engine. However, as more and more webmasters use reciprocal links to increase their site ranking, the search engines are also getting smarter and more demanding.
Search engines are increasingly becoming more selective with the in-bound links to your website. They are looking not just for the number of in-bound links your site may have, but also for the quality and relevance of those links to your site. In other words, webmasters can no longer arbitrarily exchange links with others if they wish to improve their site ranking with the search engines.
Thus was born the concept of value exchange.
I first heard this concept from Ken Evoy, the author of "Make Your Site Sell" and the creator of the amazing All-in-1 "SiteBuildIt!" webhosting. Ken has always been in favor of building websites that are search-engine friendly. This means your website should aim for the same kind of criteria search engines look for in ranking sites. Instead of wasting time figuring shortcut ways to beat the search engines, design your website with quality content in mind. That, according to Ken, is the only consistent way to rank high with the search engines.
Ken should know what he was talking about. The websites his "SiteBuildIt!" hosted come with automatic periodic submission to the biggest names in search engines. He uses a unique submission system that is search-engine friendly, unlike most automatic site submitters. So successful was this that most of "SiteBuildIt!" websites consistently rank among the top 5%.
Thus it was no surprise that Ken saw the importance of value exchange - the term he used for link exchange between two quality sites with similar theme. He followed this up with a free value exchange program that is available to all quality websites. The keyword here is quality. He only allows quality sites to sign up.
So if you think your site qualify, try out his free value exchange program. You'll soon be getting requests from other webmasters with quality sites to exchange links with. You can check it out at theselfimprovementsite.com/ve
Tim Ong is the creator of The Self Improvement Site, a site that focuses on personal and financial growth as well as webmastering tips and tools. He is also the author of the ever popular "Build From Within" ezine, a series of 10 powerful transformational articles.
Promoting Your Site Off-Line
The internet is a wonderful source of information and full of people that could be your customer. But there are many people that you would never meet online.
Web Site Advertising: 5 Innovative Ideas To Advertise Your Web Site For Higher Profitability
Hundreds of millions of people have spent thousands ofdollars to create fancy websites to promotevarious goods, products, and services.But they are very unhappy because they are not generating much traffics and orders.
Website Promotion: 10 Nitty-Gritty Tactics To Increase Your Orders
If you master these nitty-gritty website promotiontactics, you'll be able to increase orders at yourwebsite:1. Express the same views as your target audience.
DMOZ - Is it Still Worth the Submission Time?
DMOZ is known all over the internet as being the largest open source directory online, but is it really worth your time and effort to try to get your website listed in their directory?You must remember when submitting your website to DMOZ that this directory is one of the human powered directories which means that a person must go over your submission, your website, and determine if your website is worthy of being in the directory from their own standpoint of view. All of the editors at DMOZ are volunteers just like you and me that have applied to become editors and reviewers in their special field of interest.
So You Have A New Website But The Phone Isnt Ringing Off The Hook?
So you have a new website but the phone isn't ringing off the hook? Were you expecting an overnight success with your website?Having a website professionally designed ensures you have a good looking site that is optimised for the search engines. This article is not about web design or search engine optimisation but outlines some suggestions that you, the site owner, can take to help boost genuine visitors to your site once it has been professionally designed.
Do Not Post To FFAs (Free For All Sites) & Link Farms
With learning about online promotion, there is so much information out there about "what you should be doing" to promote you business. This tutorial will be to inform you about what you SHOULDN'T DO!What are (FFA's) Free For All Sites & Link Farms?These types of sites can be recognized by their one purpose.
Signatures -- The Long and Short of It
What is the accepted standard for signatures? Who sets these standards? The signatures in question are those blurbs that we include after the body of our main message content in our emails for the purpose of identification and contacts.I'm really not referring to signatures in the respect that Usenet Newsgroups see them.
Your Website on My Forehead
People are so focused on promoting their websites on the web these days that many are overlooking the original marketing medium-the offline world! Many tried and true methods of advertising exist for brick and mortar businesses that could just as easily be applied to online businesses. These methods have been developed over hundreds if not thousands of years-what cavemen used to sell I have no idea-but the point is still valid.
DIY SEO Part 3, Advertising
We have dealt with the tags so the search engines should be happy when they find you, now you have to shove your site in a few places that get indexed on a daily basis.This ensures that your website will get indexed by google, yahoo and alike as quickly as possible.
Internet Freebies and Cheapies to Help You Grow Your Business
Do you dream of running your own business? Well, get ready to make that dream reality. The internet has leveled the playing field so that just about anyone can bring in big bucks doing what they love.
Web Advertising: Hold An Online Contest Or Sweepstakes And Make Your Website Magnetic To Visitors
Contests and Sweepstakes.They are web advertising magnets that draw hugenumbers of visitors to your website.
Branding With Banners
You might have heard that banner advertising is dead. Nothingcould be further from the truth! If you can find a bannerexchange that gives you a decent ratio you can begin branding ofyour site, and branding may be the one thing you MUST do to getand keep business.
I Need Real Visitors, NOT Search Spiders!
The answer to the first question is simple, the difference between spiders and visitors is dollars. Good old fashion sales, cha ching! ring the cash register.
How to Increase Traffic When Your Promotion Budget is Tiny
Writing articles for your site and for the use of others, is asimple proven way low cost way to get more traffic.Articles can be used for all subjects and just like newspapersand magazines, is a recognised way of sharing information.
Top 10 Tips to Make Your Web Site A Hit!
Professionals in tend to under-estimate the power of the web to bring them business, and to bring them precisely the kinds of clients they want! And, a few, invest in a great web site, but then don't market it effectively! There are some wonderful sites that are virtually "hidden" out there on the web. Web marketing has one thing in common with other advertising: no matter how good the ad, it won't build your business unless lots of people see it.
Website Promotion: 10 Phenomenal Tactics To Reinforce Your Profits
Here are the website promotion tactics to reinforceand increase your profits:1. Anticipate any objections your visitors may haveabout your product offer.
How To Get Free Advertising By Giving Away Online Content
Giving away content is a powerful way to get free advertising. For example, give other people permission to use your article on their web site or in their e-zine.
Restaurant Website Promotion - How to Boost Your Business Using Tested Online Marketing Tactics
Being a restaurant owner means you are always interested in getting more people into your restaurant, whether that be return customers or new customers, hopefully always a mixture of both. Fortunately, the Internet can help you in your marketing goals and not cost you a lot of money.
Dont Put All Your Promotion Eggs In The SEO Basket
One of the most frequent questions I get asked by my clients is "What is the best way to promote my site?" If a brand new webmaster asks me that question then I will take as much time as I can possibly muster to answer their request, before they learn about and put on the SEO and ranking blinkers so many webmasters wear with pride.Allow me now to state the obvious, the success of any website is in direct proportion to the amount of visitors it receives.
Five Fun Ideas That Increase Online Traffic
1. Using Hidden Links to increase subscribers or for acontest.
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